• Made with      in Brazil
  • Free shipping on orders over $50
  • FREE RETURNS
  • Made with in Brazil
  • Free shipping on orders over $50
  • FREE RETURNS

About LIVE!

We are passionate about fashion,
health and wellness. our purpose is to inspire
you to live a more active, healthier and happier life.

Live! is a lifestyle! join us!

Live! was created with a commitment to comfort,
style and versatility. We are a leading brazilian activewear
brand created to fit the contemporary women's lifestyle.
In addition to activewear, we design a full range of beachwear,
mens, kinds and plus size collection.

Our History

LIVE! was founded in Brazil in 2002 with creativity, enthusiasm and passion in mind by Joice and Gabriel Sens.
Their goal was to create a brand that would inspire people to live a healthier lifestyle.
The biggest challenge they faced was ensuring LIVE! would stand out from the crowd with a fresh, strong and powerful voice.
Follow their journey!

Timeline

  • LIVE! was founded by Joice and Gabriel Sens.

    2002
  • First LIVE! Fashion Show in Donna Fashion, in Florianopolis, Brazil.

    2006
  • Official launch of beach and lifestyle fashion lines.

    Start of partnership with Paulo boss demo.

    2009
  • Start of team LIVE! featuring Bella Falconi as its first brand ambassador.

    2013
  • Launch of global e-commerce.

    Grand opening of first international store in Miami.

    Created first jean legging in the world.

    First LIVE! Fit Day with Cau Saad.

    2015
  • Launch of LIVE! ID Project, a collection with personalized products.

    2017
  • 2003

    Grand Opening of the first LIVE! Store.

  • 2008

    Moved into it’s first headquarters in an area of 861112,83 ft² in Jaraguá do Sul, Brazil.

  • 2010

    Grand Opening of the first LIVE! franchise, in Jaraguá do Sul, Brazil.

  • 2014

    Launch of E-commerce operation in Brazil.

  • 2016

    Offical sponsor of Beach Model Volleyball uniforms, USA.

    Grand Opening of first pop-up store in London.

  • 2019

    Launch of concept store at Morumbi Shopping.

  • LIVE! was founded by Joice and Gabriel Sens.

    2002
  • 2003

    Grand Opening of the first LIVE! Store.

  • First LIVE! Fashion Show in Donna Fashion, in Florianopolis, Brazil.

    2006
  • 2008

    Moved into it’s first headquarters in an area of 861112,83 ft² in Jaraguá do Sul, Brazil.

  • Official launch of beach and lifestyle fashion lines.

    Start of partnership with Paulo boss demo.

    2009
  • 2010

    Grand Opening of the first LIVE! franchise, in Jaraguá do Sul, Brazil.

  • Start of team LIVE! featuring Bella Falconi as its first brand ambassador.

    2013
  • 2014

    Launch of E-commerce operation in Brazil.

  • Launch of global e-commerce.

    Grand opening of first international store in Miami.

    Created first jean legging in the world.

    First LIVE! Fit Day with Cau Saad.

    2015
  • 2016

    Offical sponsor of Beach Model Volleyball uniforms, USA.

    Grand Opening of first pop-up store in London.

  • Launch of LIVE! ID Project, a collection with personalized products.

    2017
  • 2019

    Launch of concept store at Morumbi Shopping.

FROM PEOPLE
TO PEOPLE

FOUNDERS / PARTNERS

  • “Gratitude is a very strong word for me, because alone we go nowhere. It’s the people that build a house that stands, so the business can prosper and grow.” Gabriel Sens, Founder and CEO

  • “Our greatest motivation to wake up and come to work every day is the support we have from our team, and that LIVE! is the dream of so many.” Joice Sens, Founder and Creative Director.

  • “The LIVE! way of being is powerful! At every moment, there are new products being developed. There are no barriers between departments - we are family. Everyone helps each other, so we gain tremendous efficiency.” Paulo Boss Demo, Partner - Industrial Director.

Get to know our campaign

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